aaron vanderbeek

This video was the third assignment of the Visual Story class, as part of the Entertainment Technology Center first year curriculum. The purpose of the video was to create a 30 second commercial.

We opted to do a parody of a classic Mentos commercial because the Mentos commercials of the '90s have a very recognizable plot structure that is always humorous. The key elements to the classic Mentos plot structure are: the incident (which always involves one or more separate people, the mentos pop, the idea, gathering items/putting the idea in motion, the reveal of the unexpected, clever, but believable idea, the acknowledgement of the idea from the others, and the classic Mentos smile freeze frame. Ours is a parody because we take it a step further into ridiculousness because our protagonist's solution is unbelievable, but that just makes it that much more unexpected and hilarious.

Actor: I played the guy who causes the fender-bender.

Director: Co-wrote the story, and storyboarded the scenes.

Producer: Prepared necessary props and equipment, scheduled meetings and filming.